Entries by danielle.gapen@goeshow.com

Trade Shows: 7 Considerations Before You Commit

Trade shows are one of the most effective ways to showcase products to a group of individuals who are already invested in your industry. If done correctly, they are a powerful sales tool to boost brand awareness, generate new leads, and advance marketing efforts. At eShow, we know that trade shows require time and financial […]

Data-Driven Strategies for Event Improvement

From choosing the perfect location to planning your promotion strategy, countless decisions go into organizing a top-notch event. Drawing on past experiences to make educated decisions is nothing new. However, today’s technology makes it easy to collect a wealth of data. This makes decision-making a breeze and helps make each event better than the last.  […]

Harnessing the Power of Lead Retrieval: A Game-Changer for Exhibitors

In today’s highly competitive business landscape, trade shows and exhibitions have become a crucial platform for companies to showcase their products and services, network with industry professionals, and generate valuable leads. However, with the multitude of attendees and interactions taking place, effectively capturing and managing leads can be a daunting task. This is where lead […]

eShow Help Center Relaunch

You spoke and we listened. Our industry experts have relaunched the eShow Help Center Portal to better suit your needs. New and improved, the tool features enhanced ways to find articles and access modules efficently so you can spend more time on what really matters.  The team at eShow has taken client feedback from the […]

How an Enhanced Registration System Increases Registration Count

Skip the long lines and avoid the hassle of paper registration forms. Invest in the luxury of a digital registration system. While digital systems aim to simplify the registration process for participants, they also directly benefit event planners. A well-designed registration system offers planners the convenience of time-saving, data management, increased mobility, and so much […]

The Importance of Exhibitor Marketing

Exhibitor Marketing is a surefire way to generate quality leads and increase brand awareness if done effectively. These industry-specific events allow you to showcase and promote your products to an audience that may have little knowledge of your services. Our industry experts at eShow offer a strategic guide on how to make your next exhibitor […]

7 Emerging Event Trends To Consider In 2023

Industry experts have spoken and we’re here to give you a sneak peek at what trends to expect to ensure successful events in the new year.  As we recover from the global pandemic that caused an immediate halt to the events industry, we have discovered and adapted to alternative learning methods that have opened new […]