Engagement AreaAudience BenefitExhibitor Benefit
Interactive MapsEasier navigation to areas of interestHigher booth visibility
GamificationFun incentives to explore, attend sessionsBoosted foot traffic & brand awareness
Real-Time AlertsAlways in the know, no missed opportunitiesFlexibility in demo or promotional timing
Lead RetrievalEfficient networking, avoids paper formsMore meaningful, prioritized leads
Analytics & FeedbackInputs help shape future schedulesExhibitors adjust demos/materials for impact